C/AM Speaker Series “People and Cultures of Canada” Presents: On the Outside, Looking Out

Canada’s Rural Communities as Stewards of Landscape and the Land

Logo featuring a red and white maple leaf combined with a blue star.

Event Details

When:

Wed, Mar 11, 2026, 4pm - 5pm

Location:

Online: Zoom

Price:

Free

Brought to you by:

Center for Canadian-American Studies, The Foundation for WWU & Alumni

Description

The uniqueness of Canada’s rural communities is often overlooked, subsuming it under the perceived cultural hegemonies of their local urban centers.

This presentation explores Canadian rural cultures to discuss ways that the identities they produce shape Canada’s cultural mosaic and in turn reshape our ongoing relationship with the land. Because the vast majority of Canada’s landscape is rural or remote, we will examine connections between place and culture to understand how this placeness is shaped by Canada’s geography. While most Canadians have at best an arm’s length relationship with the land, we will then address how rural and remote Canadians and their communities, especially those involved in primary industries such as agriculture and forestry, are instead deeply shaped by and in turn shape the land’s future.

Featuring:

Person standing near a lake, surrounded by trees and a clear blue sky.
Jeff Reichheld

Jeff Reichheld is a Doctoral Candidate at the University of Guelph’s School of Environmental Design and Rural Development, focusing on the relationship between Canada’s farming cultures and sustainability. Jeff’s approaches include Intercultural Communications, Environmental Sustainability, Canadian Studies and Rural Studies, which he uses to understand how knowledge of differences between Canada’s farming and urban cultures could support farmers in transitioning to more sustainable farm practices. Jeff has taught at Brock University since 2003, currently serves on the Board for the Canadian Rural Revitalization Foundation, represents CRRF on the Canadian Rural Collaborative, and is newly a member of the Common Grounds research network.

Questions and Accommodations

Your point of contact for this event is The Foundation for WWU & Alumni. Call (360) 650-3353 or email Alumni@wwu.edu.

Advance notice for disability accommodations and special needs is appreciated. Please mention your needs when registering.

There will be auto-captions available for the Zoom webinar.

The views expressed by our speakers do not necessarily reflect those of Western Washington University.